I’m versatile and adept at developing strategies, ideas, and copy that engage consumers and drive transactions across all technologies, platforms, and media.

Hire me for:

Digital: Rich media banners, website and microsite content, website copy and editing, landing pages, emails, social media, viral, eCRM, and mobile.

Print: Ads, outdoor, catalogs, brochures, promotions, point-of-purchase, product packaging, and sell sheets.

Branding: Manifestos, positioning statements, unique selling propositions, brand consistency, copy styleguides, creative concepts, and taglines.

Direct Response: Interactive, print ads, direct mail, DRTV, and CRM.

Broadcast: Television and radio.

Corporate: Collateral, press releases, newsletters, annual reports, internal communications, video scripts, and case studies.

Strategy comes standard.

When you hire me you get a strategist at no extra charge. Years of experience developing creative briefs and leading accounts as a creative director enable me to see the big picture, “get” what you want quicker, and dig deeper to reach the target you’re after with spot-on ideas, copy, and content.

Experience with all types of agencies and businesses.

I draw on over 20 years of experience working on-staff and offsite for large and small advertising agencies, digital agencies, design firms, businesses, and corporate marketing departments in just about every category.

Experience with all types of ad and marcom people.

Whether you’re an account exec, marcom manager, project manager, creative type, ui/ux pro, developer, programmer, producer, secretary or CEO, I’ve worked with people in your position and understand your unique needs, processes, perspective, and success metrics.

Need a creative team or a full-service agency?

I have long-standing relationships with many top-notch art directors, designers, boutique agencies, media buyers, developers, and programmers. If you need more than a copywriter (sometimes it happens), I’d be more than happy to assemble a team to get the job done efficiently.

How do we get started?

That’s easy. I work with all types of big and small agencies and companies in LA and around the country. In fact, 99% of my work is handled remotely. You can engage me on a contract basis, or by the project, day or hour. Contact me today to get more info, run a project by me, or get a quote.

© Copyright 2004 - 2017 Blair Shapiro, Freelance Copywriter Los Angeles.

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