Print ads for BMW Motorcycle wear, with descriptive copy and an irreverent tone to appeal to the target audience.

AT&T print campaign aimed at consumers and business to give the telecom giant a bit edgier tone, and to show the company’s leadership role in powering the internet.

Print ads for Rowan Regional Medical Center focusing on their new Sleep Disorder and Pain Management Centers.

Print ads for GlaxoSmithKline Citrucel with extra fiber. A picture says a thousand words. The campaign won a regional Addy Award.

Print and P.O.P display/bags for Levi’s Bold Type 1 jeans in Hong Kong. In conjunction with the interactive work the campaign won a Gold Effie.

British Airways Club World print ads with imagery and copy focusing on the end benefit of sleep.

Bellsouth Mobile print campaign to get consumers to switch from cellular to digital mobile phone service. The campaign far surpassed its goals and won a Regional Addy Award.

Citibank Elton John ‘EZ’ checking promotion. It introduced the bank’s new online features, and was one of their most successful retail bank acquisition promotions.

Point of purchase poster for Bank of America Check Card promotion. Part of a campaign including site ads and emails to the bank’s database, it exceeded projections for new card activations.